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OBU Initiatives

Oklahoma Baptist University has adopted seven initiatives that form the basis from which University Planning Advisory Council will identify yearly objectives. A vision statement follows each initiative. Taken cumulatively, these initiatives outline the vision included in the beginning of this document.

View a PDF of the 2017-18 UPAC Objectives.

Enhance Academic Services, Programs, and Support

Strategic Initiative: Oklahoma Baptist University will aggressively monitor and address the needs for adapting curriculum to changing environments, studying and proposing missional-appropriate academic programs in the traditional liberal arts, professional areas, and graduate programs. Through establishing Centers of Excellence, OBU will position itself as a leader in targeted areas of expertise and leadership.
Vision: By 2020, OBU will be nationally and internationally recognized through centers of excellence including areas of music, education, theology, church recreation, and faith and discipline integration. OBU's undergraduate programs will include new and innovative academic areas with a vibrant liberal arts foundation. OBU's graduate programs will include degrees in theological studies, education, allied health fields, counseling (marriage and family therapy) and other fields consistent with our mission and new environments.

Expand Student Scholarships

Strategic Initiative: OBU will aggressively expand existing scholarship programs and seek additional scholarships to recruit and retain targeted populations.
Vision: By 2020, OBU will have added an additional $20 million to its scholarship endowment. Increased and additional performance-based and leadership scholarships will have been added to the endowment. Specific scholarships targeting Oklahoma Baptist ministers' dependents and students surrendering to full time Christian vocations will be provided so that in addition to need-based state and national grant programs, sufficient financial aid and scholarships provide for a minimum of half of the tuition costs. Competitive scholarships for missionary dependents will be provided so that in addition to need-based state and national grant programs, sufficient financial aid and scholarships provide for full tuition costs.

Advance Student Services

Strategic Initiative: Oklahoma Baptist University will advance student services as a priority on the campus including new and expanded services in advisement, health and counseling, improved and additional housing options, and additional security improvements.
Vision: By 2020, OBU will have a newly designed area housing all academic services including a welcome center, enrollment management, retention, registrar services, and financial aid services. The University will have another student services area including the dean of student life offices, a health and counseling center, and a center for career placement and counseling. Student housing at OBU will be ranked very high by prospective students in their decision to attend. Residential housing will include additional apartment-style facilities, a planned renovation schedule for all facilities, and a remodeled and redesigned Agee Residence Center that accommodates dormitory-style, quad-style, and private room and bath options.

Strengthen Marketing and Enrollment Management

Strategic Strategy: Oklahoma Baptist University will strengthen marketing efforts and enrollment management strategies by implementing an integrated marketing plan. A comprehensive enrollment management plan will aggressively increase enrollment and retention.
Vision: By 2020, Oklahoma Baptist University will be nationally recognized as a Christ centered, innovative university known for excellent academics and faith integration. International student enrollment and increased racial and ethnic diversity will add to the richness of university life and reflect the diversity of the state and region. The University's redesigned Welcome Center will be inviting, exciting, and immediately attract prospects to be a part of the OBU Story. Marketing efforts, a highly interactive Web site and innovative outreach to prospective students will result in an enrollment of more than 3,000 students.

Enrich Quality of Life for OBU Employees

Strategic Initiative: OBU will proactively improve institutional quality of life. University quality of life issues will be addressed, including significantly increasing salaries, wages and compensation packages for employees and implementing a strategic faculty compensation system.
Vision: Oklahoma Baptist University will employ faculty and staff who are among the best compensated of member institutions of the International Association of Baptist Colleges and Universities (IABCU) and the Council for Christian Colleges and Universities (CCCU), with faculty salaries in the upper quartile of IABCU and CCCU member schools. OBU will have implemented a formal system for faculty compensation based on factors including educational preparation, rank, experience, market factors, professional development and commitment to mission. Benefits and employee services will be among the best of OBU's sister institutions. By 2020, the number of endowed professorships at OBU will have increased by ten.

Reinforce Faculty Development

Strategic Initiative: OBU will reinforce faculty development through additional endowment, grants, and a University Press.
Vision: By 2020, Oklahoma Baptist University will have established a formal program of faculty development that offers competitive funding for research, grant applications, and other scholarly activities. OBU will increase the number of endowed professorships by ten. A robust and competitive sabbatical program will be implemented that funds three to five sabbaticals per year. A University Press that has gained a national reputation for relevant missional publications will be publishing three to seven books per year and will publish at least two academic journals online.

Improve University Relations

Strategic Initiative: OBU will increase and improve external relations with its diverse constituencies including the local community, alumni, donor, and denominational relations. This initiative includes intentional efforts with local schools, community service and learning, and environmental stewardship.
Vision: By 2020, OBU will be identified as a leader in community outreach and involvement with specific targeted programs that reach area school systems, home school families, and the general public. OBU programs in service and learning that reach out to underserved and impoverished individuals will be a model for other institutions. Environmental stewardship and creation care initiatives will be cited regionally and nationally including new facility construction and remodeling with specific goals to include conservation and green efforts. By 2020 the OBU campus will be regionally recognized as one of the top arboretums in the state.