Business Students Set Record in National Competition

Two Oklahoma Baptist University student teams representing the Paul Dickinson School of Business broke a school record set last year in Capsim, the largest business management simulation of its type in the world, by placing in the 98th and 99th percentiles nationwide. Last year, two OBU teams scored at the 90th percentile.

The students achieved their success versus 3,167 other student teams representing institutions such as Baylor, Brigham Young, Michigan State and Penn State. The competition is operated by Capsim Management Simulations Inc.

The Capsim includes eight competitive rounds, where students log into the online simulation Web site, enter their results, and see how they compare to other student teams in the nation. The students participate in the Capsim competition as part of a management business policy course taught by Dr. Keith Harman, OBU professor of business.

Harman said the competition affords the students an opportunity to take a product and then design, market and sell it, closely simulating the operation of an actual business. He said students gain two dynamics: They learn how to operate as a team, and they work under pressure of meeting deadlines, being profitable and getting market share.

"The performance of our students on the Capsim reflects the quality education students are receiving at the Paul Dickinson School of Business," said Dr. Dan Reeder, interim dean of the School of Business and professor of business. "The opportunity to participate in the simulation will serve them well as they enter the business world as professionals."

According to the Capsim Web site, the group is "the largest provider of business simulations and business games." The site claims students "learn more and remember more when they are involved by a simulation, rather than just reading a text book or hearing a lecture." The simulations are used in 500 schools worldwide, as well as for fast-track corporate training.

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